QUENSIS services cover the whole spectrum

of naming issues and needs.

1. Explorations

• Competitive intelligence
• TM and dot-com explorations
• TM and dot-com tracking
• New trends or tendencies of name types

2. Analysis

• Linguistic competitive analysis
• TM and drug name statistical analysis
• Audit of brand names and brand portfolios

3. Creation

• Naming strategies
• Brainstorming (artisanal as well as computer-assisted)
• Creation of new concepts
• Creation of new brand names, sub-names, line extensions
• Brand naming for drugs, clinical trials, new molecules, etc.

4. Conflict explorations

• Identical verifications
• Similar verifications
• Linguistic verifications