Quensis » classes http://www.quensis.com The new way of creating brand names Fri, 28 May 2010 13:16:27 +0000 http://wordpress.org/?v=2.8.6 en hourly 1 Focus on telecommunications http://www.quensis.com/actualite/trademarks/focus-on-telecommunications/ http://www.quensis.com/actualite/trademarks/focus-on-telecommunications/#comments Fri, 11 Sep 2009 09:01:23 +0000 quensis http://www.gd6d.fr/wp/?p=2778  

According to the Nice Classification of Goods & Services, Class 38 deals with telecommunications. 
 

In November 2007, the USPTO Class 38 registry comprised 93,000 different live and dead trademarks*; at 16th out of 45 total classes, it is a moderately full class. What increase the legal barrier for name searches in Class 38 are Classes 9 (scientific apparatus) and 42 (computer, scientific & legal), which are generally associated with it. They count 650,000 and 437,000 different trademarks registered*, respectively.

A recent study by Quensis revealed that in a body of more than 7,525 English monosyllabics, only 18% have names registered identically in Class 38, but 72% are actually unavailable if you look at the names similar within one letter. Add Classes 9 and 42, and the monosyllabics still available drop to 44% identical and 4% similar. In short, there is nothing left.       

 

 

trademarks-newsletter 

Among 93,000 American trademarks registered in Class 38*, 44,000 are one-word brands (47%). Multiple-word brands are in the majority: 49,000 (53%) with an average number of 3.15 words per brand.        

                                                                     *Source: Quensis Database 2007

HOW TO FIND A NAME AVAILABLE IN CLASS 38 ? Avoid English words and short (mono – or bisyllabic) words. Focus on multiple-word brands, neologisms and logatoms (pseudo-words).

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